Walking Audio Tours is an app for travelers that want to tour a city on their own. Personally, I think it's the coolest gadget for travelers, ever.
The creative vision for this project was based on fondness. I wanted travelers to feel like this app was a part of their traveling tool kit. Something essential that you would never leave behind when going on vacations.
The skeumorphic design was an essential part of this creative vision. The flat trend was ruled out in the early stages, It just wasn't a fit for what we wanted to create. You need warmth to create bonds and to create an emotional relationship with the product.
The biggest challenge: build emotional attachement and fondness through visuals.
Current Status: Development/Beta testing
Core Tasks: Branding, UX & UI.